How To Not Get Noticed

I am posting a list of 20 things to do to not get noticed by entertainment pros or endorsement companies. It’s a sad thing that I am having to post this because it’s common sense but this what we get hit with all day everyday and it is the quickest way to make sure you get no attention from us even if you do it correctly later because you have already put a bad taste in our mouth. There are of course many more things that could be listed but this should open your eyes enough to “get it” and start thinking about what you are doing or how you are damaging your career by not being professional.

  1. Spamming our Facebook or Twitter private message boxes with out having ever talked with us before and developing a relationship.
  2. Spamming our Facebook or Twitter feeds telling us to check you out.
  3. Visibly spamming contact after contact in your feed so everyone can see it.
  4. Chasing down every endorsement your friends’ band just got.
  5. Not properly following submission policies posted on their websites.
  6. Asking for free product when you haven’t proven your effectiveness as an artist in getting a brand out there.
  7. Following your friends’ contacts on social media hoping to get “in” with them instead of asking for a proper introduction.
  8. Sending sub-par material for your photos, press kits, songs or websites.
  9. Expecting anything with less than 80 gigs a year.
  10. A visible social media base of very low numbers and then saying how big your fan base is.
  11. Not knowing the correct info about your bands statistics.
  12. Posting constantly negative stuff on your Twitter or Facebook accounts whether it’s personal or business but especially about the business.
  13. Trashing other bands, promoter, agents, managers or venues etc…
  14. Writing very poor lazy introductions with properly submitting a cover letter/email and electronic press kit. Sending a one or two line email with a website is nowhere near enough, that’s just plain lazy.
  15. Sending generic emails that haven’t been addressed or written specifically for the contact intended.
  16. Trying to go through the back door so to speak. Don’t contact anyone except whom you are supposed to unless a friend has an “in” and offers to help you.
  17. Wasting a professional’s time with stupid questions i.e. “Are you taking new clients?” when their site specifically say’s “Not accepting new clients at this time.”
  18. Contacting a professional about services they don’t offer because you didn’t do your research.
  19. Showing up to gigs in no shape to play due to being drunk or stoned.
  20. Being unprofessional at gigs by being late, rude, poor performance, not setting up your merchandise properly, not working the crowd etc…
If you avoid these very simple and common sense things then you can greatly improve your chances of getting noticed or hopefully even more than that.
Good Luck!

9 responses to “How To Not Get Noticed

  • Jay Peyton

    Thank U 4 the info that we need.

  • Terry Hudgens

    Finally somebody feels the same way as I do about SPAMMING……….Advertising is one thing, but some people have taken it way to far…..I also agree with the fan base deal…..You can have a 1000 fans on your page but when your only bringing in 20 to 25 people to your show, I’ll take 2 or 300 fans on my fanpage that are true fans and do truely support the band…..Shouldn’t have to beg or set up an event page to try and get people to LIKE your fanpage….

    • David Lowry


      Thanks for reading my blog and taking the time to comment. As far as fan base goes, first a number like 1,000 fans is not very much at all, especially when trying to build a tour, get deals etc. #2 those fans will be based on where they live so realistically at least let’s say a third of them don’t live anywhere near your region. You couldn’t draw enough fans to a shore. On top of that only 7% of your fans see your post unless you have consistent social media plan in place so to expect people to see or no about your show or whatever is at best foolish. All this goes back to be being professional, having plans and execution. That is critical to build fan bases today in this “social media” environment.

      I don’t agree with your last comment. Bands should have to ask and make a “buzz” so people notice them on line to like their page especially since few bands bring an original enough, energetic enough or professional enough performance on stage to really create the “buzz” excitement that will cause them to go seek you out online. It all rolls together and most bands don’t come anywhere near close enough to getting all this right.


  • Terry Hudgens

    I can see your point on the last comment….Im old school and I guess all this internet stuff just really has me confused…..Back in my younger days we had to go about it a totally different way….Thanks for your reply

  • Jonathan McDowell

    Great advice. Nice to see someone sharing the above info with those who don’t have a clue. I think if you write or record a new tune and just simply post on your twitter or facebook account hey folks here’s a new one check it out then leave it at that u should be fine. its the posting on everyone’s page that becomes a problem. just my thought. jonathan

    • David Lowry

      Thank you Jonathan for reading and posting a comment. Yes spamming is an issue on social media because it’s so easy and convenient but it creates an animosity. Best to not do it and just use your fan page the way it was designed.



  • Valerie King

    Oh Sweet Jesus! Cue the angel music and HALLELUJAH! Yes, yes, yes to all of this. Seems like “no brainers” but now that you’ve written this, there shall be no excuses. I always try to cut newbie bands some slack, but it’s not just the newbie bands… Great read that every musician/band should PRINT OUT & LAMINATE!

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